Friday, February 28, 2020

Elevator Observation Research Paper Example | Topics and Well Written Essays - 1000 words

Elevator Observation - Research Paper Example However, observation can also be an act of noticing or an act entailing attentively. Observation is the habit of noticing or the act of noting and recording something. By this, one can strongly say that observing is the act of noting and recording something after a keen study. Keen observations are necessary in different parts or field of working. For example, a teacher needs to observe the growth of his/her students or a doctor needs to observe the progress of his/her patient. By so doing, they are able to gauge what to do next on the patient or students. They are able to know, if they are taking an excellent turn in terms of recovering and performance or a wrong turn that needs more attention and help (Ellis, 2007). Additionally, observation is an important aspect in the world we live in. With keen observation, we are able to make wise decisions that will be of much help to us. However, observation is the key ingredient of making wise and reasonable decisions; it also helps in comi ng up with good ideas, be it socially or businesswise. Observation helps a person make evident conclusions concerning different issues in life. This is because it influences the kinds of conclusion people make in a part of lives, whether good or bad. On the other hand, if one makes a wrong observation, then he/she is able to make the wrong conclusions about an issue or matter depending on the kind of the observation. In addition, it is good to pay keen attention to whatever one is observing in order to make the right conclusions or decisions on the issue or matter concerned. This is to avoid making quick judgments, decisions or conclusions that have no basis. Additionally, many brilliant or prosperous people, at one point of their lives, made a keen observation and were able to come up with wise ideas that helped the world as a whole (Ellis, 2007). Without observation, many things would not have prospered in many countries. However, this shows us how observation is important in our lives and the world as a whole. What is participant observation? Participant observation is a type of research mostly used in cultural anthropology. However, its interest is to gain intimate familiarity with a given group of individuals or people for a given time or period during a certain activity. The observer, in this case, has to participate or play a role amongst the group of people that he/she is observing. By this, the observer is able to create an intimate relationship with the group of people or individuals, and this will help him in his observation because he/she will not feel like a stranger during the observation process. Familiarity between the observer and the group of people or individuals grows with time. This helps in the efficient communication between the observer and the group of individuals or people. In addition, this makes it easier for the observer to ask questions easily and the group of people or individuals to an answer without hesitation (Ellis, 2007). Ho wever, the chances of the group of people or individuals answering falsely to the questions asked are very few. This is due to the good relationship created between the observer and the group of people or individuals. On the other hand, the key principle of this observation is not for the observer to observe, but to find a role to play and identify with among the group of people or individuals. However, this kind of observation is necessary where the group of people or individuals do not want an association with anyone who is not of their own. For example, many organizations and criminal entities do not want any kind of study on them or observations. In this case, observers tend to pose like one of their own in order to get the necessary information they

Wednesday, February 12, 2020

Case analysis Scandinavian Airline Systems in 1988 (on vertical Essay

Case analysis Scandinavian Airline Systems in 1988 (on vertical integration) - Essay Example .. 6 2.4 Evaluation of SAS’s Strategies ................................................................ 7 3.0 Conclusion .................................................................................................... 8 Reference List .................................................................................................... 9 Scandinavian Airline Systems in 1988 1.0 Introduction The case study under consideration is pertaining to the airline industry. The quintessential aspects of the airline sector are that since the times of its genesis, it has always been profit driven, innovation dependent, service oriented, capital intensive and cyclical (Morrison & Winston 1995). In fact, it is a sector that has witnessed dramatic changes since 70s (Morrison & Winston 1995). Therefore, the airline that constitutes the focus of this case study, which is Scandinavian Airlines System, is not much different. Like most of what one may call successful airlines, SAS has also gone through altering phases of restructuring and consolidation. The period being discussed in this case study is the one spanning from early 70s to the late 80s. Over the years, SAS has metamorphosed from being a small yet innovative airline catering to a limited and localized customer base, to the one that has evolved into being an important international player. This journey for SAS group has not been sans challenges and difficulties that required strategic thinking and leadership pertaining to all the aspects of this business. In its quest for sustenance, SAS resorted to varied permutations and combinations of restructuring, alliances, vertical and horizontal integration. Aided with an all knowing hind sight, it will be really easy to analyze the decisions taken by the SAS leadership. Yes, it would not change SAS’s past. Still, such an analysis extends an important academic opportunity for learning and practical application of strategic management. 2.0 Analysis and Evaluation 2.1 External Environment and Internal Strategic Capabilities of SAS For the purpose of carrying out the SWOT analysis of SAS, it is imperative to have a desirable objective (Barney & Hesterly 2008). The stated objective is to assure the long term viability of the company in the altered external environment, as it existed in 1988. The major strength of SAS is its strong position in Europe and its global route network (Ghoshal et al. 1988). Right from its conception, the organization had an innovative and aggressive approach towards business (Ghoshal et al. 1988). The airline has a history of striking successful alliances in areas of technology, business processes, product distribution and reservation, an approach which so far has consolidated its position (Ghoshal et al. 1988). SAS has a firm financial footing as compared to its competitors (Ghoshal et al. 1988). It has successfully managed to horizontally restructure itself through employee education and empowerment (Ghoshal et al. 1988). The airline has a strong hold over the business traveller segment (Ghoshal et al. 1988). It has a positive reputation for efficiency, service quality and punctuality (Ghoshal et al. 1988). Through forward vertical integration it has developed into an â€Å"A to Z† airline in terms of product differentiation, product distribution and reservation (Ghoshal et al. 1988; Capon 2008). The organization has besides the airline, four other independent business units, which are profit earning and are